Customise and add pictures to objects

Does anyone know how to add a picture to an object that you have created using 3ds Max or the Object Creator.

For example, if you made a flat square or billboard that you wanted to use as a sign or poster etc. in nolimits, how can you add a piture (.jpg .bmp etc) to it that you have already saved.

Please help.

in 3d max, press M to bring up the material editor, then once u add the .jpg or whatever , then drag it on to ur sign. then export it, make sure ur .jpg is in the same folder (in ur objects folder) as ur .3ds

Originally posted by Casper

in 3d max, press M to bring up the material editor, then once u add the .jpg or whatever , then drag it on to ur sign. then export it, make sure ur .jpg is in the same folder (in ur objects folder) as ur .3ds

That's all well and good but how do you initially add or import a pic to begin with?