From the Business Herald:
Say goodbye to that dancing creepshow named Mr. Six.
Daniel Snyder, owner of the Washington Redskins, is fixing to deep-six the strangeling octogenarian that for years now has served as the chief mascot and marketing engine for troubled Six Flags Inc.
Snyder, who took control of the theme park operator earlier this week, is planning to rebrand the Oklahoma company so it better appeals to children and families, the New York Post reported.
That means steering away from ??????thrill-seeking teenagers?????? and establishing partnerships with fast-food restaurants and cartoon studios, the Post said.
Branding experts say the odd-looking Mr. Six ?????? whose TV ads often featured him luring teens into a bus ?????? doesn??????t appeal well to parents, who have more money to spend at Six Flags parks than adolescents.
Snyder convinced shareholders to dump Six Flags CEO Kieran Burke and allow his investor group to take control of the company.
Is this the beginning of a kinder, gentler Six Flags?
R.I.P. Mr Six.[V]